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Michele Saegesser, Viking River Cruise Executive, Wins the 2024 President’s Award from the American Society of Travel Advisors

 

 

The award recognizes outstanding leadership, dedication, and exceptional contributions to the travel advisor community.

Alexandria, V.A., November 18, 2024 — The American Society of Travel Advisors (ASTA) announced Michele Saegesser, Vice President of Sales and National Accounts for Viking River Cruises, as the recipient of the ASTA 2024 President’s Award, presented by ASTA President and CEO, Zane Kerby, at the Signature Conference held November 11-14 in Las Vegas, Nevada.  

“This is certainly one of the biggest honors of my life. I can't thank ASTA enough for all you do for the advisor community and our wonderful industry,” said Saegesser.  

The ASTA President’s Award is among the Society’s highest honors, awarded to individuals who demonstrate a profound dedication to furthering the role of travel advisors and strengthening the travel industry. Michele Saegesser’s impact as a leader and advocate during her 45 years in tourism exemplifies the principles that ASTA values and promotes. 

"Michele Saegesser embodies the spirit and dedication that define the best of our profession," said Zane Kerby, ASTA President and CEO. "We are honored to celebrate her achievements and grateful for her ongoing commitment to travel advisors and our community as a whole."

 

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ABOUT ASTA
Founded in 1931, The American Society of Travel Advisors (ASTA) is the leading global advocate for travel advisors, the broader travel industry and the traveling public. Its members represent 80 percent of all travel sold in the United States through the travel agency distribution channel. Together with several hundred internationally based members and travel partners, ASTA champions the essential role of travel advisors through advocacy, education and professional development. In addition to serving as a professional resource for travel advisors, ASTA maintains a long-standing commitment to elevating the travel industry by promoting integrity, expertise and consumer confidence. Learn more at www.asta.org

 

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