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The River Cruise Expo Sails to Vienna in 2025

The American Society of Travel Advisors opened registration to members for the premier river cruising event.

Amsterdam, Netherlands, March 15, 2024 — The American Society of Travel Advisors (ASTA) announced it will host its fourth annual ASTA River Cruise Expo March 12-15, 2025, in Vienna, Austria. 

The 2025 Expo along the Danube River will offer travel advisors the ability to tour more than a dozen river cruise ships, access to network with several river cruise line executives, and the unique opportunity for accommodation and dining on the ships themselves. Due to the expansive growth and interest the event has generated since it was launched in 2022, next year’s Expo is expected to sell out quickly.  

Travel advisors can register for the 2025 ASTA River Cruise Expo, here:  

"We are deeply grateful and privileged to witness the overwhelming success of our event,” said Zane Kerby, President and CEO of the American Society of Travel Advisors. “The idea for this event came from the visionary mind of the late Bob Duglin, who served on ASTA’s executive staff for over 8 years. Bob would undoubtedly take pride in witnessing the Expo's transformative impact as a catalyst for business growth and educational enrichment within the travel industry. Travel advisors who are here with us receive years' worth of knowledge in just four days, returning home better equipped to advise their clients and tap into the enormous potential of river cruising.” 

Registration for the 2025 ASTA River Cruise Expo is available to ASTA members only. If you are interested in becoming an ASTA member or would like to check your ASTA membership status, please visit or contact [email protected]

Our 2025 promotional video featuring Alle Pierce, Emmy Award-winning television host, luxury travel advisor, content creator, and recently named Godmother of the Riverside Debussy, can be found here.  

Photos from the event are updated regularly here.



Rebranded in 2018 as the American Society of Travel Advisors, ASTA is the leading global advocate for travel advisors, the travel industry and the traveling public. Its members represent 80 percent of all travel sold in the United States through the travel agency distribution channel. Together with hundreds of internationally-based members, ASTA’s history of industry advocacy traces back to its founding in 1931 when it launched with the mission to facilitate the business of selling travel through effective representation, shared knowledge and the enhancement of professionalism. For more information about the Society, visit our mission statement.  




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