August 7, 2020
Alexandria, VA, August 7, 2020 – Zane Kerby, President & CEO of the American Society of Travel Advisors (ASTA), releases the following statement in response to the State Department lifting the Level 4 travel advisory:
“We welcome the news that, after more than four months, the State Department is returning to country-specific levels of travel advice as opposed to its prior worldwide Level 4 – Do Not Travel advisory. We would note that extensive restrictions on entry of U.S. travelers exist across the globe, and that the Centers for Disease Control and Prevention (CDC) continues to advise against travel to the vast majority of the world. So, the State Department’s action will have limited immediate impact. As we pointed out in June, there are many steps that need to be taken to get the virus under control and return to some sense of normalcy in travel, and this is certainly a step in the right direction. At ASTA, we remain committed to working toward a travel industry restart with federal, state and international governments, our members, travel suppliers and the broader travel ecosystem in a way that puts the safety and health of U.S. travelers at its center, however long it takes.”
Rebranded in 2018 as the American Society of Travel Advisors, ASTA is the leading global advocate for travel advisors, the travel industry and the traveling public. Its members represent 80 percent of all travel sold in the United States through the travel agency distribution channel. Together with hundreds of internationally-based members, ASTA’s history of industry advocacy traces back to its founding in 1931 when it launched with the mission to facilitate the business of selling travel through effective representation, shared knowledge and the enhancement of professionalism. For more information about the Society, visit ASTA.org. Consumers can connect with an ASTA travel advisor at TravelSense.org.