Boosting Your Leisure Sales: Newest Education Course from ASTA

Alexandria, Va., May 28, 2009- Today, ASTA unveiled its latest education course, Boosting Your Leisure Sales, designed to provide travel agents with simple yet proven techniques for counteracting the effects of the economic downturn and increasing their business. Although geared to leisure-based agencies, the tips provided in this multi-media program are applicable to any type of agency, with one chapter specifically geared to corporate agents who also sell leisure.

"This program is another example of ASTA's new business model delivering more than before and comes at a perfect time, when agencies are looking not only to kick start their business but are able to take advantage of slow periods to better educate themselves and their staff on more effective sales methods," said Chris Russo, ASTA president and chair. "I know that in my agency, we will all be using any down time to put these tips into action."

Created for ASTA by Nolan Burris, president of Future Proof Travel Solutions, the program is free to members and  includes short Web casts and accompanying text, as well as a worksheet to help agents better determine their client's needs. The course also can be downloaded as a PDF.

The program has been set up so that agents do not need to use the entire course to get value: they can pick and choose from chapters on consulting techniques and approaches, actions that will boost leisure sales, and tips for corporate agencies to increase their leisure business.

To get started on this program, click here. To learn more about this and other ASTA education courses, visit ASTA.org/Education.

ABOUT ASTA
ASTA's (American Society of Travel Agents) mission is to facilitate the business of selling travel through effective representation, shared knowledge and the enhancement of professionalism. ASTA seeks a retail travel marketplace that is profitable, growing and a rewarding place to work, invest and do business.